Cultural and Regeneration – a long-term return on investment

Stephen Greenberg

Creative Director
Metaphor
SPEAKER

Cultural and Regeneration – a long-term return on investment

In the last three years Metaphor, Stephen Greenberg’s practice has been involved in master planning  a range of cultural projects where targeting community benefits through capacity building, co-production and co-creation have been moving higher up the agenda. Each project has been unique but there are common threads emerging whether the project is remote and rural in the Outer Hebrides where the fear is of communities declining beyond viability to Blackpool or Paisley, left behind, post industrial and with which high deprivation indices. All the while developers are looking to attract cultural anchors. These projects need imaginative ways of measuring the returns over the long term.