Session 4: Moving the Boundaries

Session 4: Moving the Boundaries
Kevin Murphy

Vice President Strategic Planning
Kraftwerk Living Technologies GmbH
SESSION CHAIR

Session 4: Moving the Boundaries

Challenging convention with bold and ambitious experience design techniques.

New technologies and new techniques combined with great design. Experiences previously the reserve of blockbuster themed rides are being evolved and adapted to tell stories and engage visitors at many scales across all sorts of attractions. From museums and expos to theme parks, brand centres and even the boardroom. A conversation with the world’s leading practitioners across the fields of experience design, spatial design, technology and art will give a view of some exciting things to come.